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“A successful fitness studio is no longer simply determined by the quality of the workout or the calibre of instructor. Whether it’s Pilates, high intensity interval training, spin, yoga, or some buzzy hybrid workout most people haven’t even heard of yet (hey there, Piloxing), how photogenic—and thus, Instagram-friendly—a space is, seems to be a huge factor determining its popularity.”

Sportluxe has recently featured Vive Active designed by Siren. Read the full story here.